Newness from Japan

The Makeup Museum welcomes 3 of the latest collections from Japanese brands

Finally, some newness! I’m looking at three fresh collabs with various Japanese companies. First up is a new-to-me brand called To/One, which collaborated with (also new-to-me) fashion designer Keita Maruyama on their spring 2026 collection. To/One was established in 2018 and focuses on organic, sustainable botanicals; their key ingredient is an oil from a cactus native to the Moroccan desert. Keita Maruyama’s history goes back further.